Introduction to Opsgenie

Powerful alerting and on-call management tools for Dev and Ops teams.

Opsgenie is a comprehensive solution that offers unparalleled alerting and on-call management tools for Dev and Ops teams. It is an ideal choice for teams looking to remediate issues quickly and efficiently while keeping customer satisfaction high. The best part? Integrating Opsgenie with the tools you use every day is super easy! You can easily integrate it with Jira, Jira Server, Jira Service Desk, and Statuspage, among others.

Opsgenie is also compatible and integrates seamlessly with hundreds of the best monitoring, workflow, and collaboration tools. It boasts a flexible rules engine that allows Dev, Ops, and IT teams to plan for service disruptions effectively, stay in control during incidents, and take rapid action when necessary. With Opsgenie’s notification system, you can be sure that the right people will be alerted in real-time, ensuring that your team can resolve any issues efficiently.

Whether you’re working with a small team or a large enterprise, Opsgenie’s flexibility is unmatched. It can easily integrate with over 200 apps and web services to sync alert data and streamline workflows. This powerful tool ensures that your team can focus on what they do best, secure in the knowledge that Opsgenie is working in the background to ensure everything runs smoothly.

In summary, Opsgenie is the ideal solution for any Dev or Ops team looking to keep customer satisfaction high, remediate issues quickly, and stay in control during incidents. With its easy integration, flexible rules engine, and seamless collaboration with monitoring and workflow tools, Opsgenie is a must-have for any organization looking to streamline their operations and stay ahead of the competition.

Your next incident doesn't stand a chance. Never miss a critical alert with Opsgenie. Click to Learn More.

Want to know more? Click the image above to watch a demo and learn how to:

  • Understand Opsgenie’s core functionality and the benefits of the platform.
  • Dev, Ops, and IT teams can plan for service disruptions and stay in control during incidents with Opsgenie’s flexible rules engine.
  • Integrate Opsgenie with over 200 apps and web services to sync alert data, and streamline workflows

To learn more about Opsgenie, contact E7 Solutions today.

Embedding AI Directly into Workflows: Deliver ROI in Weeks, Not Months

Automation used to require long programs and value that showed up “later.” In 2025, you can embed AI, automation, and orchestration directly into the flow of work and see measurable ROI within a single quarter. Start with high‑volume, rules‑driven tasks, wire in AI for intake and validation, automate routing and approvals, and make everything auditable. Then track cycle time, deflection, SLA compliance, and first‑pass yield to prove impact fast. McKinsey reports concrete gains when gen‑AI is embedded in service operations, including a 65 percent reduction in agents’ knowledge‑lookup handle time and significant shifts to automated contacts as programs scale.

What you will get in this guide

  • A clear definition of embedded automation and why it matters now
  • Outcome‑centric metrics that show ROI in weeks, not months
  • A practical 30‑60‑90‑day rollout roadmap
  • Where E7 accelerators plug in to compress time to value

What “embedded automation” means in 2025

Embedding automation is not about adding another standalone tool. It means weaving AI, automation, and orchestration into daily workflows so value appears without disruption.

  • AI at the front door
    • Turn on Atlassian’s Virtual Agent in a limited channel and define 5–8 guided flows that collect complete data up front.
    • Use short, structured knowledge articles to power high‑confidence answers and guided actions.
    • Measure resolution, containment, and hand‑off satisfaction separately to find improvement hotspots.
  • Automation in the middle
    • Automate routing, approvals, and escalations with risk‑aware rules to eliminate hand‑offs and idle time.
    • Use delegated approvals for low‑risk work; enforce SLA timers and auto‑escalations for stalled decisions.
    • Instrument each rule with a clear purpose and owner; require before/after metrics for every change.
  • Context engine
    • Import priority services or suppliers into Assets and relate CIs to requests and changes.
    • Display dependency graphs during approvals so approvers can see blast radius quickly.
    • Auto‑notify CI owners when high‑risk work is proposed.
  • Orchestration across systems
    • Keep Jira, Confluence, and line‑of‑business apps in sync with a lightweight hub such as Coda Packs.
    • Replace spreadsheet status with live views that pull from the source of truth.
    • Centralize actions (approve, comment, update) so teams don’t context‑switch across tools.
  • Governance by design
    • Treat prompts, automations, and rules as versioned configuration with links to decisions in the ticket.
    • Define redlines (what AI may not do) and safe actions (what AI may do without human approval).
    • Review prompts and rules monthly; rotate any high‑impact changes through the change process.
  • Why now
    • AI adoption is mainstream in 2025, shortening the path from pilots to production.
    • Platforms ship ready‑to‑use capabilities (Virtual Agent, Assets) that reduce setup time.
    • Teams have more examples and governance patterns, lowering change risk.

Outcomes to target and how to measure them

ROI is a business conversation. Baseline the last 90 days, then review weekly leading indicators and quarterly lagging results. Publish a single dashboard with owners and thresholds, and tie improvements to specific changes (for example, “intake validation v2” or “delegated approvals v1”).

Speed and Reliability

Speed without quality creates rework. By compressing cycle time and tightening first‑attempt success, you reduce cost while increasing trust in automation.

MetricHow to measureTarget (90 days)OwnerNotes
Cycle time (median, p90)Request → completion by type, approver group, hand‑offs20–40% faster on targeted flowsService OwnerUse p90 to expose bottlenecks hidden by averages
First‑attempt successRollbacks and rework per change/request+10–20 pointsAutomation EngineerInsert a lightweight PIR checklist into tickets
Approval lead timeSubmission → decision; include auto‑approved standard work30–40% fasterService OwnerTime‑box delegated approvals with SLA timers

Service Performance

Better performance is the downstream effect of clean intake, correct routing, and strong context. Teams resolve faster, with fewer surprises.

MetricHow to measureTarget (90 days)OwnerNotes
MTTRLink incidents to changes and affected CIs; segment by CI criticality10–25% improvementOps ChampionAuto‑tag incidents with probable blast radius from Assets
SLA complianceBreach rate by step (intake, approval, implementation, verification)<5% breach on targeted flowsService OwnerInsert lightweight PIR checklist into tickets
Post‑deploy incident rateIncidents within 24–72 hours post change−20%Automation EngineerRequire verification tasks and rollback criteria

Capacity and Focus

Automation should return time to high‑value work, not just move clicks around. Measure what you actually get back and where it’s being used.

MetricHow to measureTarget (90 days)OwnerNotes
Deflection rateVirtual‑agent resolution and guided completion by channel15–30%Knowledge LeadSegment by topic to prioritize content gaps
Time returnedBefore/after time studies on time per request; roll up to team level3–6 hrs/agent/weekService OwnerReinvest time into backlog grooming, research
Knowledge reuse & FPYArticle reuse per 100 requests; first‑pass yield on formsReuse >2.0; FPY +15 ptsKnowledge LeadUse dynamic forms to raise FPY over time

Implementation notes

  • Publish a single dashboard with owners and thresholds for each metric.
  • Tie improvements to specific changes (e.g., “intake validation v2” or “delegated approvals v1”).
  • Review exceptions weekly and convert recurring issues into backlog items.

Roles and skills for an automation‑ready team

Clear ownership is the difference between momentum and stall. Assign named owners, even if one person wears two hats.

RoleTop responsibilitiesKey KPIsCadence
Service OwnerOwn ROI targets, prioritize backlog, approve policy/rule changesCycle time, SLA compliance, time returnedWeekly metrics review
Automation EngineerBuild intake flows, routing, approvals; maintain versioned automationsFirst‑attempt success, approval lead timeBi‑weekly change window
Knowledge LeadCurate articles/snippets; run freshness SLAs; close content debtVirtual‑agent resolution, knowledge reuseWeekly content stand‑up
Model StewardGovern prompts/models, run drift and safety reviews, manage redlinesEvidence completeness, exception rateMonthly governance board
Ops ChampionDrive adoption, surface friction, run office hours and change commsPortal usage, channel mix, CSATWeekly office hours
Practice Alignment (ITIL 4)Maintain one‑page RACI, thresholds, and playbooksPolicy adherence, audit pass rateQuarterly practice review

Guardrails first: governance that keeps you compliant

Speed and safety are not opposites. Build controls into the workflow so people move fast and stay inside the rails.

  • Policy clarity
    • Define standard, low‑risk, and high‑risk paths for common request types; document where AI may act and where human approval is required.
    • Publish short “policy‑in‑a‑paragraph” tooltips in forms and virtual‑agent flows so users understand expectations.
    • Keep a one‑page policy map in Confluence and link it in every relevant Jira screen.
  • Risk models
    • Start with deterministic rules using inputs like CI criticality, recent incidents, size, spend, and test coverage; introduce ML only after data quality is proven.
    • Version model features and thresholds in a readable config file; require approvals for any change.
    • Review false positives/negatives monthly and tune rules to improve path accuracy.
  • Approvals and evidence
    • Delegate low‑risk approvals with SLA timers and auto‑escalations; reserve targeted CAB for high‑risk.
    • Capture decisions, timestamps, and rationale inside the issue; block closure if required artifacts are missing.
    • Use checklists for rollback, test evidence, and verification; auto‑attach AI summaries.
  • Audit logging
    • Treat prompts and automations as configuration items with unique IDs and change history.
    • Log exceptions and rationale in the ticket; attach policy checks and risk scores as artifacts.
    • Run quarterly audit sampling; publish findings and fixes to a shared runbook.
  • Continuous oversight
    • Hold a monthly governance review covering model drift, prompt efficacy, deflection quality, and SLA breaches.
    • Conduct security checks on access, PII handling, and retention; align with company data policies.
    • Route control changes (prompts, models, rules) through the same change process—no shadow updates.

A Blueprint for Operationalizing Embedded Automation

Jira Service Management and Coda can give you a practical stack to embed AI and automation where work actually happens.

  • Virtual Agent
    • Enable in Premium or Enterprise and start with 5–8 guided flows for the most common intents.
    • Offer guided completion options to gather everything downstream approvers need.
    • Track containment vs. resolution and review low‑CSAT transcripts weekly to improve.
  • Risk‑aware workflows and approvals
    • Add approval steps and rules that calculate risk and select the correct path automatically.
    • Pre‑approve standard work and create fast lanes for low‑risk requests; reserve human reviews for edge cases.
    • Instrument each step with SLA timers and aging reports to catch stuck work early.
  • Assets (CMDB) as your context engine
    • Import top services/suppliers and relate CIs to requests and changes for a single pane of impact.
    • Use relationship graphs to visualize blast radius during approvals and incident response.
    • Auto‑notify owners of affected CIs when a high‑risk change is proposed.
  • Knowledge and orchestration
    • Build short, structured articles; track reuse and keep freshness SLAs.
    • Stand up a Coda hub with Packs to avoid tool sprawl and centralize actions.
    • Replace spreadsheet status with live views that pull from the source of truth.

Process design: from “CAB by default” to “CAB by exception”

High‑maturity teams reserve human debate for the few changes or requests that truly warrant it. Everything else flows through fast lanes with guardrails.

StepWhat happensExamplesMeasurement
AI‑assisted intakePurpose, scope, rollback, test evidence captured; user guided to correct pathVirtual Agent forms with dynamic fields and inline examplesFirst‑pass yield; incomplete submission rate
Automated risk scoreCI criticality, dependencies, incidents evaluated; score displayedWeights tuned by service tier; spend thresholds for supplier flowsPath accuracy; exception rate
PathingStandard auto‑approve; low‑risk delegated with timers; high‑risk targeted CABChange windows for standard; CAB roster by CI ownershipApproval lead time; CAB volume
Execution & verificationLinked tasks, smoke tests, post‑deploy checks runGit/CI links; auto‑rollbacks for failed checksPost‑deploy incident rate; verification SLA
LearningKnowledge updated; Assets relationships adjusted; backlog items createdAuto‑create knowledge stubs; summarize PIRs in ticketKnowledge reuse; recurrence of similar issues

A 30‑60‑90‑day roadmap to ROI

Start small, move fast, and measure relentlessly. Aim for visible value in 30 days and a durable operating model by day 90.

Days 1 to 30 — Prove value quickly
TimelineDeliverableHow to deliverProof of value
Week 1Live portal + minimal risk fieldsConfigure JSM project; add required fields onlyBaseline cycle time and FPY visible
Week 2Virtual Agent live with 5–8 flowsEnable in one channel; publish a how‑to videoContainment and resolution metrics start tracking
Week 3Assets seeded with top services/suppliersImport CIs; link to requests/changesApprovers see impact context in‑ticket
Week 4Three paths (standard/low/high) active + dashboardDefine rules; add delegated approvals; publish dashboardCycle time down; first‑pass yield up; SLA compliance visible
Days 31 to 60 — Expand and harden
TimelineDeliverableHow to deliverProof of value
Week 5CAB‑by‑exception + delegated approvalsAdd approval steps; codify thresholds; time‑box SLAsApproval lead time drops; CAB volume declines
Weeks 6–7Dependency maps + trainingMap relationships; publish Confluence playbook; run office hoursFewer misroutes; faster hand‑offs
Week 8PIR automation + reportingAuto‑attach AI summaries; add verification tasksPost‑deploy incident rate falls; PIR completion rises
Days 61 to 90 — Scale and govern
TimelineDeliverableHow to deliverProof of value
Week 9Two additional teams liveReuse proven flows; templatize intake and approvalsCross‑team consistency; faster onboarding
Weeks 10–11Governance and safety reviewsLaunch monthly governance; add redlines/safe actionsExceptions decline; audit readiness improves
Week 12Quarterly value reportIntegrate incident/problem signals; publish ROI, MTTR, SLA, deflectionExecutive‑ready narrative of outcomes

Common pitfalls and how to avoid them

Most automation programs fail quietly. Use this checklist monthly and assign an owner to each risk.

PitfallRisksSignals to watchHow to fix
Automating chaos instead of processBot accelerates the wrong work; low trust in resultsLow FPY; heavy rework; long comment threads clarifying basicsStart with standardized flows; add dynamic forms; publish examples; create a “content debt” backlog with owners
No audit trail for AI and automationsCompliance failures; hard RCAs; shadow promptsDecisions in chat; missing evidence on closed tickets; inconsistent approvalsTreat prompts/rules as config items; auto‑attach summaries and policy checks; block closure if evidence missing; quarterly sampling
Over‑engineering before proving valueMonths of design with little usage; budget erosionComplex flows, low adoption; constant rework; stakeholder fatigueLand quick wins (deflection, delegated approvals); set WIP limits; require before/after metrics for every new rule
Under‑investing in adoption and trainingTeams bypass the portal and bot; email and meetings creep backLow portal usage; high email volume; repeated “Where do I go?”Office hours; 60‑second clips; links to the bot in signatures and intranet; track channel mix weekly
Ignoring practice alignment and governanceConflicting rules; unclear ownership; CAB gridlockAd‑hoc exceptions; recurring policy questions; stalled approvalsOne‑page RACI; codified thresholds; monthly reviews for prompts/models; govern control changes via the same change process
Metrics without actionDashboards exist, behavior doesn’t changeStatic trends; recurring breaches; unowned red metricsAssign metric owners; weekly “top 3 risks”; tie actions to backlog items with dates; review outcomes in leadership forums
Tool sprawl via side integrationsFragmented data; broken hand‑offsDuplicated fields; conflicting statuses; brittle connectorsMaintain an integration catalog; use declarative templates; review new connections in governance; deprecate redundant forms

Key takeaways

  • Embedded automation compresses cycle time and reduces manual friction when AI, approvals, and orchestration live in the workflow. Atlassian, Coda, and others can provides the building blocks to operationalize this pattern.
  • ROI in weeks is achievable by targeting high‑volume, rules‑driven work and measuring deflection, first‑pass yield, cycle time, and SLA compliance from day one. McKinsey’s service‑operations results offer credible benchmarks.
  • Adoption risk is lower in 2025 because AI usage is mainstream and platforms ship ready‑to‑use virtual agents and asset context.
  • Governance is a design constraint, not a blocker; ITIL 4 and Gartner’s focus on agentic AI and governance make continuous oversight non‑negotiable.
  • With E7, automation becomes a System of Work, not another IT project. Accelerators help you ship quick wins while building durable controls.

Why E7

E7 Solutions specializes in transforming digital operations by aligning technology and teams to strategy. We focus on sustainable growth, platform clarity, and empowering leaders to make bold, confident decisions. From complex migrations to operational unification, we don’t just deliver projects; we empower transformation with purpose and velocity.

  • Atlassian Platinum Solution Partner with ITSM specialization and a track record of cloud, service management, and work management outcomes.
  • Supplier Service Management to stand up supplier portals, automated approvals, and escalation handling on Jira Service Management for “minutes not weeks” onboarding.
  • Product Operations Acceleration to connect your existing tools into a single operating rhythm, cut operational drag, and improve delivery speed in a few as 30 days.
  • Advisory, Service Management, Training, and Managed Services so the wins you land scale with governance and quality.

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About the author

Edmond Delude is the Founder and CEO of E7 Solutions, a consulting firm specializing in service management, digital operations, and AI‑driven transformation. With over 25 years of experience as an entrepreneur and executive leader, Edmond helps organizations modernize their platforms, align strategy with execution, and unlock sustainable growth. His work combines deep technical expertise with a human‑centered approach to leadership, enabling teams to thrive while delivering measurable business outcomes. Edmond is a recognized voice in the intersection of technology, leadership, and operational clarity.


Works cited

Incident Management Process Example

What is Incident Management?

According to Atlassian, an incident is described as “an event that causes disruption to or a reduction in the quality of a service which requires an emergency response.” For example, an incident can range from minor intermittent errors to a major or global web crash. There is a high priority in having a focus and strategy on incident management, as incidents can become costly or damaging to business. In fact, based on industry surveys by Gartner, Atlassian noted that network downtime can cost more than $300,000 per hour. In addition to the costs of network outages, other occurring incidents can also cost teams time while waiting for the incident to be resolved.

The solution for these types of situations, though, is proven successful when the tasks and services affected resume to regular functioning. Once the incident is resolved, the incident postmortem takes place to identify the root cause of the incident as well as plan actions to prevent the re-occurrence of the incident. As there are several incident management processes for every type of organization to adapt, each one of those processes have the same focus and significance in supporting companies through the occurrences of incidents.

Basic Incident Management Process

At E7 Solutions, we take Incident Management seriously, making sure to be as transparent and communicative not only within the company but also with our customers. Before we dive too deep into Incident Management, let’s start with a basic process for managing incidents.

  1. Guide and build: Incorporate autonomous decision-making and consistency culture among teams in identifying, managing, and learning from incidents. There will not always be a clear answer, but guiding and building together can move the process along more effectively.
  2. Align teams: Develop an understanding of which attitude is appropriate for each aspect of incident identification, resolution and reflection.
  3. Detect: Continuously monitor and attend to incidents before customers discover them, as issues can be resolved before becoming incidents.
  4. Respond: “Don’t hesitate to escalate.” It is better to bring awareness of a potential incident even if it does not affect everyone than to stay silent.
  5. Recover: Service will go down from time to time uncontrollably; this is understood as long as the incident is resolved as quickly and efficiently as possible.
  6. Learn: In reference to the value above, mistakes or accidents will occur but proper accountability and gained knowledge from those situations can improve for better delivery of service.
  7. Improve: Break down the incident, starting from the exact root cause to the necessary and strategic actions to prevent or reduce the chance of the incident occurring again. Set dates for those actions.

In a perfect world, everything would run smoothly, and there would be no such occurrence of incidents. However, the real world has proven endless times that it hides nothing from the possibility of problems happening now and then. With that said, it is important to identify the cause of incidents, develop consistent procedures to resolve among dedicated teams, plan actions that can reduce or prevent re-occurrence, and learn from each one to tackle those situations accordingly.

We’re just getting started on the various topics associated with Incident Management, such as Atlassian tools dedicated to incident management processes, incident response, best practices for incident communication, and more. Check out our Incident Management detailed guides.

7 Steps to Atlassian’s Incident Response Strategy

Though advancements to technology are constantly evolving, it is clear incidents that can affect either minor organizations or large areas of the world, such as internet outages, can still find its way around those advancements and put a halt to production. What may not be clear, however, is the behind-the-scenes of those incidents. Is the organization aware of this issue? What are they doing to fix the problem, and when will it be resolved? Read below to gain insight on the 7 steps Atlassian uses in its transparent incident response strategy.

1. Detect: Those within your organization can be made aware of incidents in several ways other than simply discovering them, such as monitoring or customer reports. In any form of an incident being found, it is important to log a ticket for it. Atlassian members can then check if an incident is in progress. The five fields to fill in to obtain the most information about each incident are: summary, description, severity, faulty service, and affected products.

2. Implement communication channels: Open communications are essential in being considered in order to address the incident quickly. Once the ticket is created, the issue evolves to the fixing stage and is assigned to an incident manager. That designated member then prepares communication channels to establish and narrow a focused communication strategy, which typically includes a chat room, a video chat, and a Confluence page.

Sending follow-up communications wraps up the communication strategy for resolving an incident. Follow-ups keep both customers and staff in the loop of the incident’s progress and develops a stronger trust with the organization. It is likely information on the incident will be little to none in the beginning, but making those involved aware from the start will only help them follow along as the incident progresses. An example of a strong follow-up message will consist of a small summary of the incident’s current state, with up to four bullet points on where it stands and what the next steps look like, and a date representing when another follow-up message is planned to be sent out.

3. Assess and apply severity: After the communication channels are implemented, the severity of the incident is assessed to decide what response level meets the level of severity. Some key focus points debated to determine that level are whether the impact of the incident is internal or external to the customer, how many customers are affected by the incident, and when the incident started.

There are three severity levels among the one that will be assigned to the incident: critical incident with very high impact, major incident with significant impact, and a minor incident with low impact (see the image below for examples of each). The establishment of the incident’s impact is then followed by confirmation of the severity.

4. Communicate to customers: Sending initial communications on the incident is the next focus, as communicating both internally and externally will focus the incident response in one place and prevent avoidable confusion. Communicating with the customer that the organization is aware of a problem and is taking action to resolve it is just as important as communicating with the team about incident status and any new incidents because each action taken helps to build trust with both sides.

5. Escalate: This stage in the incident response process describes where more teams may need to get involved in resolving an incident than just the first responders. Opsgenie, a page rostering and alerting tool, allows teams to build lists of team members that can be contacted in an instance of an emergency. Having a list of reliable individuals to contact in certain dire situations is important because the alternative of having one specific individual can result in failure to resolve the issue, due to several circumstances of potentially being unavailable.

6. Delegate and iterate: When a member from one of those lists in the escalation stage is contacted, the role is delegated to that member. Again, communication is a major focus here, as the member will need an understanding of the incident and the role at hand in order to work quickly and effectively. The incident roles Atlassian uses are: the incident manager, the tech lead, and the communications manager.

The incident manager has overall responsibility and authority regarding the incident and will need to take necessary action to resolve the incident. The tech lead develops theories on what is broken and the reason why and decides and executes changes that need to be made to resolve the incident. Finally, the communications manager writes and delivers internal and external communications on the incident.

This stage also represents the iteration of the incident response process. It begins with observing what is happening and communicating observations with others, developing possible reasons for the occurrence of the incident, performing experiments that determine whether those reasons are the true causes, and repeating. This cycle is designed to be followed for many incident response scenarios.

7. Resolve: The resolve stage represents the end of the incident, where the current or imminent business impact is over. Any cleanup tasks are then performed and can be tracked to the main issue. The last round of internal and external communications is sent, explaining through a quick recap the impact and duration of the incident in addition to the number of support cases received.

In times of technical challenges such as incidents, transparency, and communication are vital in effectively overcoming those times. From detecting the incident immediately to communicating with the necessary team members to assist in the resolving process, Atlassian’s incident management strategy enforces strong communication along every step to build trust with organizations affected by the incident.


At E7 we offer Journey to JSM packages which are designed to get your team into JSM with all the guesswork removed. Our out-of-the-box packages include strategic guidance, design workshops, assessments and recommendations, implementation, and training. More than a proof of concept, you’ll have our expert analysis, scorecards to measure continued success, and a fully realized service management solution!

Stop wasting valuable resources with your service management systems and start your Journey to JSM today with E7 Solutions.

7 Questions about Incident Postmortems

Incidents can always happen. Growth and advancements in applications increase the chances for incidents to occur. Despite this, learning from those incidents can provide value to organizations by fulfilling postmortems.

A postmortem is “a written record of an incident” that describes the following items: the incident’s impact, actions that were taken to resolve the incident, causes of the incident, and any follow-up actions taken after to prevent the re-occurrence of the incident. By evaluating the incident and creating postmortems, the value of the incident is maximized because at that point it has become an unexpected investment in the reliability of the system affected.

Here are seven questions to help frame the importance of postmortems and best practices.

1. When are postmortems needed, and who completes them?

Postmortems are typically needed when major incidents occur, such as a severity 1 or 2 level incident. Though they are only considered necessary when it comes to significant incidents, postmortems can be completed for any level of incident where it may seem useful.

The postmortem is usually completed by an assigned member belonging to the team that delivered the service that caused the incident. It is “owned” by that person from the draft to when it becomes published. At times where incidents involve infrastructure or are platform-level, a program manager may be called to run the postmortem.

2. Why should postmortems hold zero blame?

Human nature tends to handle a problem by finding someone to blame when a problem occurs. Though this is the “easy” thing to do, it is not the best. Doing so can harm how effective the postmortem is depending on the situation of the incident. For instance, the team member completing the postmortem may leave out important factors of how the incident occurred if it serves as a potential risk to that team member’s job or reputation from peers. The focus should be held more on why the system faulted in allowing an error to be made rather than how the individual involved reacted.

3. How are postmortems processed?

The duration of how a postmortem is processed includes completing a postmortem issue, running a meeting, and capturing actions. Finally, gaining approval and communicating the outcome. There are several methods helpful in developing effective postmortems, but the right one depends on the culture of the organization.

  • Single-point accountability: Assignee of postmortem ticket holds responsibility of postmortem results.

  • Face-to-face meetings: This furthers analysis quickly, creates shared understanding, and aligns the team.

  • Service Level Objective: A goal is set to complete postmortems with frequent reminders and reports.

A how-to guide for Problem Management in JSM can be found here.

4. What are postmortem issue fields?

In addition to the many ways postmortems are processed, multiple issue fields can be helpful. These are completed in an effort to collect all the important details needed to discuss in the postmortem meeting. Below are a few examples.

  • Incident Summary: A few sentences explaining the incident, its severity, and impact.

  • Leadup: A description of circumstances or occurrences leading up to the incident.

  • Fault: Data showing fault in system working incorrectly.

  • Recovery: A detailed explanation of how and when restoration of service occurred.

  • Five whys: Five potential identifications of the incident’s root cause.

5. What is the difference between proximate and root causes?

Postmortems are significant for discovering root causes and finding ways to mitigate them so incidents can be further prevented. Root causes are why the chain of events led to the incident occurring, whereas proximate causes are reasons that led directly to the incident.

6. What do postmortem meetings consist of?

Similar to most meetings, postmortem meetings are important in providing effective and quick communication as well as developing deeper understanding and stronger learning. The main points to hit during postmortem meetings are to: remind the team that postmortems are blameless, follow the timeline of events during the incident, present the theory of the incident’s causes, encourage open thinking, and ask open-ended questions on how situations or handling can be improved.

7. What are postmortem actions, and how are they tracked?

There are different categories for postmortem action items, inspired by presentations and articles by Sue Lueder and Betsy Beyer of Google. From investigating, mitigating, and repairing damage from the incident to detecting, mitigating, and preventing future incidents, these actions are important in developing a strong postmortem.

Every action stemming from postmortems is tracked with Jira issues. Next, actions are linked as “primary action” or “improvement action.” This depends on whether there is a significant mitigation or indirect actions coming from the postmortem.


Check out our How-to series on Incident Management, or contact us if you are looking for ways E7 Solutions can help your organization with incident management. Also, be sure to check back to our site for more incident management to come!

ITSM: Accelerating Your Business & Empowering Teams

Atlassian defines IT service management as “how teams manage the end-to-end delivery of IT services to customers.” From design to support, all aspects of ITSM should level down to being considered as a service.

Along with Atlassian, we believe teams come first. Why does this matter to ITSM? IT teams are the core and backbone necessary to enable productivity and digital transformation that can improve all teams. Without valuing and motivating these teams to make a difference in the organization’s everyday processes, there is little to no room for organizational growth or improvement. There is more reason ITSM is important to organizations, so let’s dive in.

In this article we will discuss:

Why ITSM Matters

Although a lot of importance ITSM has to an organization lies within improving the principles of service management, it actually instills significant structure and provides multiple benefits to other areas of the organization, such as raised efficiency and productivity levels, aligned business goals and standardized service delivery. Most importantly, strong ITSM procedures incorporated into an organization increase customer satisfaction.

Atlassian has an ongoing list of further ITSM benefits, but here are a few E7 believes stand out the most and can save your organization on costs:

  • Success metrics that measure the alignment of business priorities with IT teams
  • Sharing the knowledge of IT teams with other teams to forward overall advancement
  • Offering self-service or other quicker support services to further customer experience

ITSM Management Processes

The evident reality of technology’s endless advancements in today’s world provides a lot of room for improvement across all sectors of an organization. From tearing down traditional processes to upgrading to more modernized procedures, consistency, efficiency, and stronger productivity are a few aspects that modern IT teams can experience with the resources available now. The major ITSM processes can be found and described below:

Service Request Management

This ITSM process is pretty straightforward on the surface. Put simply, the way this ITSM process works is a request submittal being entered for a new service or information and that request is then sent into the request fulfillment process. This is where the customer’s service request is put through all the stages by your organization, starting with responding to the request to finding out how to resolve the request while maintaining maximum support levels and quality for the customer.

Atlassian problem management

Knowledge Management

There is much that can be and is learned by all team members that can help others within an organization. Implementing an effective way to store helpful information is summed by the term knowledge management. It is crucial to incorporate continuous learning among all teams, as knowledge is one of the most useful and available tools.

IT Asset Management

Organization is a key component of keeping an organization running smoothly and efficiently. By applying IT asset management, assets can be accounted for, deployed, maintained, upgraded and eventually disposed of. It may be discovered that some assets were not being used to the full potential, and some may be useless clutter than can be removed or is no longer useful to the organization. Either way, implementing this process makes it easier to level out the values and tangibility of items.

Incident Management

Incidents are always going to occur and disrupt service from time to time. Unfortunately but realistically, no system, equipment or technology is built to lifelong perfection. However, developing a process where incidents can be responded to by teams in an effective and organized manner is where incident management comes into play and makes dealing with incidents less overwhelming for your organization and your customers affected by them. This process is important to apply to organizations because it may just save over $300,000, while in their course, that is how much some large incidents cost each hour. Below are some benefits of incident management we place a narrow focus on:

  • Reduced costs from lost time or revenue for the result of incidents on organizations
  • Improved ability to measure incident resolution
  • Stronger communication while incident is in motion, creating less chaos
  • Stored information that can be used effectively for future incidents
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Problem Management

Another core process within these ITSM frameworks is problem management: a process in which the causes of incidents on IT services are identified and managed. The misconception of simply finding the reason why a problem occurred reducing the chances of it happening again is not how this ITSM process works. The underlying factors as well as the steps that took place resulting in an incident is what needs to discovered, unfolded, observed and dissected to reduce the chances of its reoccurrence.

Change Management

Change is the ultimate driver for growth in many instances, specifically when it comes to business and competition. This ITSM process, change management, is essential to implement within an organization as it involves limiting or preventing as much disruption to customers’ access and response capability to IT services as possible. It can be tricky to work on systems and services that are critical as the chance of causing an interruption is always possible, but it is also critical to engage in practices that can prevent the likelihood of incidents. There are two major practices of change management in relation with ITSM, which are IT change management, now referred to as “change control,” and organizational change management.

Enterprise Service Management

A lead up from general IT service management is enterprise service management. This process represents a binding of the effective use of IT teams and services to other areas of the organization, such as marketing, finance or HR. One of the most rewarding aspects that we find when helping customers maximize the use of Atlassian tools is how many ways it can improve both the inner and outer workings and functions of an organization.

ITSM Tools

ITSM tools

As mentioned above, all things ITSM should be considered as a service. That’s why there is such a narrow focus on the service portal, which is one of the most important tools that can be used as an interface for connection between IT teams and customers. Today, the fast-moving pace of technology and its impact on leading industries is putting more depth and weight on ITSM tools to be faster, always available and provide ample and stellar customer experience.

In order to stay up-to-date with the rapid evolution of technology today, ITSM is the heart of where your organization should look to accomplish that. No longer is IT service management solely about support, it’s about ample and available service as well as being an ultimate provider for your customers. This is where Service Management can accelerate your business and empower teams to support your organization whole-scale, from IT to HR.

If your organization is in need of implementing an effective Incident Management process or other support on ITSM, we’re your team! At E7 we offer Journey to JSM packages which are designed to get your team into JSM with all the guesswork removed. Our out-of-the-box packages include strategic guidance, design workshops, assessments and recommendations, implementation, and training. More than a proof of concept, you’ll have our expert analysis, scorecards to measure continued success, and a fully realized service management solution.

Stop wasting valuable resources with your service management systems and start your Journey to JSM today with E7 Solutions.

How ITIL and DevOps Collaborate to Empower Teams

From IT to HR, technology provides the services, tools and advancements all teams need to accelerate organization and efficiency levels. Some Atlassian IT services, such as Jira Service Management, focus on team collaboration and work visibility to produce faster delivery. Others, like ITSM and ITIL, go hand-in-hand with aligning methodologies and practices that equally accelerate productivity for an organization. Similar to the way ITSM and ITIL have their individual contributions to an organization’s functioning success, ITIL and DevOps also share this type of relationship.

What is DevOps, and What is ITIL?

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You can probably guess that the term DevOps is a collaboration of the words “development” and “operations,” but what exactly does it refer to? The purpose of DevOps is to increase transparency and communication levels among the development teams and IT operations teams to build stronger business value.

We’ve recently discussed the role ITIL offers to organizations, which serves as a framework for ITSM methodology and is a set of practices and guidelines that support and align IT procedures and business strategies. ITIL lays down the guidelines for businesses to follow in handling incident management, change management, and more.

ITIL and DevOps contribute to teams in individual fashion but complement one another in the process. Though it is common to find that organizations stick to using one approach, there are clear and cost-efficient purposes as to why a combination of approaches can be taken. Now, let’s discuss how ITIL and DevOps are capable of existing underneath the same roof, working both together and separately to support your teams working at high velocity.

How to Handle Incidents Better with ITIL and DevOps

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The dependency organizations have on technology to operate their infrastructure is high and constantly increasing. Even when things go wrong, teams rely on technology to fix it. Therefore, in cases where incidents can cause major harm for your organization and negatively affect your customers, it is crucial to act quickly on them to reduce or prevent the damage altogether. To manage incidents effectively, they can be categorized and monitored with tools that can increase issue detection and data visibility, helping your IT team identify and work to resolve the problem, keeping productivity flowing for your end-users.

Collaboration and Team Empowerment at High Velocity

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The common beliefs that ITIL is solely guidelines and DevOps is a conjunction of operational development are correct, but they do volumes more than that to empower teams. Atlassian is not shy about incorporating teamwork into almost everything they do, and ITIL and DevOps are not excluded. Organizational silos are defeated by the collaborative, blameless cultures of these IT services that keep teams moving and improving.

How ITIL and DevOps Can Save Cost and Time for Teams of All Sizes

Whether your organization is considered a start-up, a leading enterprise or major corporation, the benefits of understanding how to tackle aspects like change management and incident management are a must in case of a predicted or unexpected outage. Tools like SLAs, incident postmortems, and automations can positively impact teams of all sizes in terms of customer satisfaction and cost-saving.

SLAs are Service Level Agreements that stem from ITIL, and they outline your objectives and progress with your customers to reduce misunderstandings.

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Postmortems are DevOps-based collaborative tools that help your team work through mistakes or incidents together in a blameless, honest fashion. These can help your organization save cost and time by increasing both comfortability and transparency levels for your team members. When your team feels they can openly address actions that may have caused an incident, there is increased opportunity for improving incident response and a better chance of decreasing or preventing chances of the incident recurring.

The general idea that incorporating IT services is important for organizations to do. However, applying a high-level understanding and application of IT services, like ITIL and DevOps, can help your team through the duration of an incident in several ways, including:

Like Atlassian, we’re here to help your team accelerate to their full potential. You can learn more about how we can help you implement Atlassian ITSM tools and services by visiting our ITSM and Jira Service Management pages, viewing our ITSM webinar below, or just by contacting us!

Should ESM Follow ITIL Processes?

The Information Technology Infrastructure Library (ITIL) frameworks led to information technology service management (ITSM), which structured the entire IT service delivery process. Since then, ITSM has become its own niche offering, catering to the IT department’s various services and validating the associated costs.

IT services aren’t limited to IT departments anymore. ITSM’s applications have expanded across organizations through the use of cloud technologies. This organization-wide practice is known as enterprise service management (ESM).

Organizations have synchronized all levels and departments using cloud-based technologies. These tools have helped enterprises form a consistent approach to delivering their services. Since these technologies allow users to integrate their services throughout their service cycle, they can collaborate in real time. Additionally, since all these services link to a single cloud platform, users can monitor everything at any time, making it the perfect solution for at-scale operations.

We’ll examine ITIL 4’s specifics and highlight how it applies to ESM. We’ll also discuss whether ESM can adopt ITIL processes and explore if it’s more beneficial than the current ITSM framework.

What is ITIL 4?

ITIL is a guiding set of frameworks for ITSM. It upholds the quality of service delivery in the IT sector. It also acts as a reference document for IT processes and other capabilities. The intention is for all IT services to align with business needs, contributing to higher operations efficiency, lower business costs, and better resource use.

ITIL 4 is the newly-launched ITIL library update. It was created to integrate the IT process with current Agile business needs. The jump from ITIL version 3 to ITIL 4 is significant, as it takes the best practices of ITIL and merges them with essential applications such as DevOps, Lean, and Agile. ITIL 4’s name reflects its intent to support the industrial revolution’s next generation, Industry 4.0.

ITIL 4 consists of two core components: a four-dimensional model and an ITIL service value system. The model focuses on serving two critical groups of stakeholders in an organization. These are the internal employees and the external partners and suppliers. The model also aligns current information and technology models with an organization’s value streams and processes.

The ITIL service value system focuses on your processes to deliver value-added output to its customers and stakeholders. It includes guiding principles, governance, service value chain, continual improvement, and management practices. Together, these all help constantly improve value-based service delivery execution.

Should ESM follow ITIL processes?

A critical difference between ITSM and ESM is that not all of ITSM’s guiding principles apply at the enterprise level. ITSM acts as the backbone of any IT-related service delivery, whether it’s for internal or external stakeholders. On the other hand, ESM emphasizes supporting service delivery within an organization. This is one reason why not all ITSM frameworks apply to an enterprise level.

The current ITIL 4 framework accounts for the kind of digital transformation practices organizations are undertaking. ITSM principles serve more as an example than a rigid framework in this context. Now, organizations are applying the effectiveness of ITSM practices under the broadened umbrella of ESM.

Cloud technologies have been the primary driving force for this shift — something the pandemic-instigated digital transformation makes apparent. Before 2020, most organizations hadn’t given remote working so much as a thought. But with both global and regional lockdowns, businesses needed to adapt. Integrating cloud technologies with ITSM has kept service desks interconnected without needing employees to be present in one fixed location.

Organizations have transformed how they connect because of cloud technologies. This change is now irreversible because companies have adopted it in a way that wouldn’t occur if businesses were on-premises.

Many organizations have already used cloud technologies to incorporate service management capabilities, supporting their remote workforce. According to PWC, 60 percent of executives have already invested in training and collaboration tools. They use workflows for assigning equipment to end users, providing better remote control for work, or enabling a productive work environment.

ITIL’s role in ESM

ESM is based on ITSM principles, but not entirely. So organizations have begun using its root framework, ITIL, as a guidepost for implementing ESM.

But the question remains about how to incorporate ITIL 4 into an ESM framework. Integrating ITIL 4 into an ESM framework is primarily based on the 7 guiding principles of ITIL. Let’s explore what role each principle plays in ESM.

1. Focus on value

Any service’s main intention is to drive value to the end user. The value the service offers makes it beneficial, not the service itself.

In ESM, cloud services amplify the expansion of ITSM into ESM. They’ve given organizations the ability to expand their ITSM strategies across various departments, unifying operations.

2. Start where you are

Starting from scratch isn’t necessary. Sometimes it’s wiser to pick and choose existing framework capabilities. Using the current capabilities as a baseline is a much more efficient approach.

3. Progress iteratively with feedback

This aligns with Agile development philosophies, where organizations iterate the capabilities based on regular feedback from stakeholders. When you envision something beforehand and improvise only based on that initial vision, it becomes challenging to offer the value stakeholders seek.

Organizations must incorporate feedback at regular intervals to ensure the end user benefits from the service. An excellent example is Atlassian Cloud’s regular updates, which keep users up-to-date with changing business needs.

4. Collaborate and promote visibility

Large-scale enterprises tend to have multiple departments containing specialists. The current state of technology demands specialization. The more specialized you are, the better it is for the organization because you become the go-to resource to fix that specific problem.

However, this siloed approach may become an issue when solving problems requiring a cross-collaborative approach. Unless you have a framework in place forcing you to visualize the bigger picture, you’ll focus only on the minor details, wasting time and effort.

5. Think and work holistically

Thinking and working holistically align with collaboration, which focuses on the bigger picture. Many companies offer services requiring integrating inputs from various company stakeholders. It’s best to use a holistic approach to make informed decisions with the customer’s best interests in mind.

All these activities make up various value stream steps, so you need to observe changes from a whole-view perspective. While details are important, the value chain’s smooth functioning is even more essential. ITIL 4’s four-dimensional model comes in handy here, and the shift to ESM using cloud services enables this to happen in real-time.

6. Keep it simple and practical

Integrating systems across the enterprise can be challenging, especially when you hope to do it holistically. However, it’s not impossible.

Use the Pareto principle (80:20 rule) to identify processes that contribute the least to the end goal. Prioritize processes that service 80 percent of your user’s demand. Then, you can handle the rest individually or eliminate them. When you automate processes that are part of your demand’s majority, you gain more time to focus on tasks and processes that need your involvement.

Think about delivering value-based outcomes in the least number of steps possible. Another way to keep things simple is to use the SMART goals framework. It’ll help you clarify the objectives and processes for the stakeholders.

7. Optimize and automate

As digital transformation fuels organizations, unnecessary manual work wastes time and effort. A qualified skill force is one of the scarcest resources to find, so it’s best to free up as much time as possible for tasks needing human intervention.

Again, you need to apply this principle with careful thought. It’s best to optimize first and then automate. If you optimize a process that’s not providing the right outcome, you’re deviating from your desired goals. Every team has its own workflow, which makes it hard to integrate. But to unify the workflows, using cloud technologies like Atlassian Cloud is best.

For example, optimizing workflows using cloud technologies can help you identify sub-optimal configurations quicker than on-premises. When you identify issues, it’s easier to fix and automate them.

Conclusion

At the outset of this article, we questioned whether ESM should follow ITIL processes, and the short answer is yes. Applying ITIL 4’s seven guiding principles could give ESM the much-needed flexibility it needs and ease enterprise-wide adoption.

Remember that ESM is an approach to an end-solution, not the end-solution itself. So, if ESM strategies adopt the ITIL 4 framework, organizations are much more likely to understand the “why” behind a specific approach, not just the “how.” This strategy also empowers organizations to invent creative and innovative approaches to delivering the services, leading to more business.

ITIL 4 processes help your organization pivot through improved IT operations and overall cost reduction while providing a baseline to create your own ESM strategy.

Check out our webinar with Atlassian and Appfire to learn how we changed the way we work with organizations to solve ITSM challenges and provide modernized processes.

Expanding ITSM to ESM via the Cloud

Enterprise service management (ESM) is set to play a pivotal role in revolutionizing the future work environment — whether it’s in-person, hybrid, or remote. ESM builds on the principles of IT service management (ITSM), which aims to help IT teams manage their end-to-end service delivery.

Initially, ITSM principles applied only to IT departments because of their emphasis on automation, self-service, and problem management. However, that’s no longer the case.

We’re way past the point where services created and managed within IT environments remain there. These services have expanded to all departments, prompting a shift from ITSM to ESM. An excellent example is human resources departments employing a specific IT solution, such as payroll software as a service (SaaS).

A critical factor driving this transition is the increasing ubiquity of cloud services. Cloud services enable users to store, send, receive, and manage any process or document across an organization. So, once one team establishes an internal communication tool, other departments can easily adopt it, making it the go-to solution.

In this article, we’ll explore ITSM and examine the digital shift from ITSM to ESM. Then we’ll discuss the benefits of this digital transformation movement and how you can adopt this workflow within your organization.

What’s ITSM?

Information technology service management (ITSM) is the end-to-end management of IT service delivery. It includes all the frameworks and processes to envision, deliver, and support these services.

But ITSM isn’t simply about offering IT support. It’s also focused on the end user.

Using ITSM, you can improve the efficiency of processes within various departments, enabling your company to meet its goals. For example, you might implement a specific onboarding sequence within a department, create a knowledge base for certain employees, or implement a troubleshooting and reporting system for a particular department. These intra-departmental objectives are within ITSM’s scope.

Despite its benefits, not many organizations are leveraging ITSM’s potential as a center for excellence. While some departments might be ahead of the curve, others still struggle with daily operations. And, these departments may rely on too many applications, or might not have the correct workflow in place.

What’s ITIL?

The Information Technology Infrastructure Library (ITIL) is a library of frameworks supporting IT services delivery. Organizations use ITIL resources as a roadmap to digitally transform their operations. You can consider ITIL as a collection of best practices to guide successful service management.

ITIL has experienced many iterations over the years. The latest version is known as ITIL 4. Its developer, Axelos — a collaborative venture by the British government and Capita PLC — named this version ITIL 4 because it will support the next industrial revolution, Industry 4.0.

ITIL 4 comprises a four-dimensional model and an ITIL service value system. The model focuses on the organization’s internal and external stakeholders. The service value system focuses on activities and processes to improve the organization’s service delivery process. Some say ITIL is the best approach for ESM adoption because of its flexibility in service management.

One reason ITIL has improved service management is that it’s vendor-neutral. This means you can break down, manage, and incorporate your workflows with ease no matter the service provider, removing any complications.

The Cloud Powers Modern ITSM

IT traditionally provided service delivery hardware and software capabilities. By default, ITSM included housing and managing service delivery. But as companies sought to reduce infrastructure costs, the shift to cloud services seemed like the perfect solution.

IT departments no longer housed the equipment, but still managed it. A new term clarifies this distinction: Cloud Service Management (CSM). ITSM and CSM are foundationally similar, but CSM offers additional flexibility through the use of cloud infrastructure. CSM provides the agility of cloud services and delivers flexible IT-related capabilities as a service to the end user.

While most companies are already adopting cloud technologies at scale, CSM changes service delivery. ITSM can still be considered a hands-on approach, using a blend of automation and human intervention, but CSM offers a hands-off approach. This can be observed in software as a service (SaaS), infrastructure as a service (IaaS), and platform as a service (PaaS) products, all of which are known to enhance agility in business environments.

Cloud technologies also allow the flexibility to adopt upcoming transformative technologies like artificial intelligence and machine learning. By being agnostic to the tools of delivery, cloud technologies enable a smooth ITSM transition. An example is the shift from on-premise to remote work during the pandemic while connecting service desks, no matter the user’s location.

The Benefits of ESM

The ESM strategy includes applying ITSM frameworks at an enterprise scale. ESM’s primary goal is to execute smooth and efficient enterprise-wide service delivery. IT services are no longer limited to one department, and ESM enables non-IT teams to adopt a better service management workflow.

Departments like HR, accounting, and customer service need an IT service delivery desk of their own. These teams can use an ESM strategy to consolidate their internal systems into a single framework. For example, when HR onboards a new employee, they can send a badge request to the procurement department. Once the badge is approved, IT issues access, and site security provides a new badge for the worker to use for parking, computers, and site facilities. All this can be accomplished using a single portal.

ESM’s benefits are multifold and beneficial to both employees and end users. For example, if an employee needs to consult HR for a specific request, all they have to do is create a request on their employee portal. Using the same portal, HR receives the request and resolves the issue without having to sift through tons of documents. This leads to improved employee productivity and employee satisfaction.

Other benefits of ESM include optimized workflows, automation, decreased conflicts within departments, higher rates of customer success, enterprise-wide access to services, and improved visibility within your organization.

Cloud services help ESM

Cloud services already play a significant role in ESM, as they allow synchronizing processes across the entire organization. These technologies enable remote employees to work with ease — something that’s necessary for the rise of remote working culture. Many organizations have adapted their platforms and tools to help instill a hybrid customer servicing concept, enabling asynchronous collaboration.

You can include all your knowledge resources on one platform, giving your employees a single interface to access this information. Consolidating everything on a single portal enables improved resource management. When you adopt ESM, you more closely consider overall business objectives.

Cloud services also facilitate automation and trouble-free workflows to help employees focus on tasks requiring human intervention. You can use service management tools like Jira Service Management (JSM) to automate activities and implement increased control and governance.

JSM enables every team within your organization to become a service team. For example, previously, accounting departments mainly issued purchase orders and other documents. After adopting ESM, they become a service provider, using a personalized portal with templates for daily tasks like payment requests. JSM also offers features like service request management, knowledge management, and delegated administration permissions.

Using Jira for ITSM workflows

Jira benefits ITSM workflows in several ways. When Jira combines with ITSM, it’s called JSM. But, when organizations use Jira for non-technical purposes, it’s called ESM. In ESM, Jira plays a role in project management, change management, service request management, and facilities management.

JSM acts as a modern solution for implementing ITIL processes. These processes could include IT asset management, incident management, change management, knowledge management, and service management. JSM helps organizations implement innovative workflows through its management capabilities, increasing service delivery efficiency and stability.

Larger teams can adopt JSM using the cloud to start quickly because of its ease of setup and accessibility. It’s an excellent option for organizations who prefer to leave the hosting to an external provider.

Closing Thoughts

Cloud technologies have unquestionably enabled organizations to leverage digital transformation. From ITSM to ESM, cloud services have helped unify organizational processes to improve efficiency and service delivery. ESM empowers people by promoting cross-organizational visibility and gives them more time for work that truly requires their attention.

To begin empowering your teams and digitally transforming your organization through ESM, schedule a call with E7 Solutions today. Also, be sure to check out our webinar with Atlassian and Appfire to learn how we changed the way we work with organizations to solve ITSM challenges and provide modernized processes.